Five ways to market your digital products
From a good cover to a free sample: what makes buyers click, and buy.
- A cover that shows the file in use. A mock-up sells better than a flat screenshot.
- The details buyers look for. Format, number of pages, software and licence, in the first lines.
- A free sample. One page of your planner, one slide of your deck.
- Reviews. Ask your first buyers; most are happy to help.
- Bundles and updates. Buyers return when your files keep improving.